EasyGo
An app for Easy Metro ride
OVERVIEW
Hyderabad Metro Rail (HMR) is a fast paced rapid transit system operating in the city of Hyderabad, Telangana carrying close to 0.5 million passengers every day. With growing number of commuters everyday, HMR has emerged as a hotbed for increasing new travel needs.
EasyGo is an app that will assist in all travel-related needs of Hyderabad Metro for a stress-free experience.
OBJECTIVE
To design an app for Commuting in Hyderabad Metro Rail
SCOPE
User Research, Interaction Design, Visual Design, and Prototyping.
Background
Hyderabad Metro Rail (HMR) currently uses Contactless Smart Token, Single Journey Ticket, Smart Card, and TSavaari App for the purchase of tickets. However, with the increase in the number of commuters every day, the wait time for buying tickets at the station increases significantly.
The existing official app of HMR, TSavaari attempts to reduce passenger woes such as long queues in front of ticket counters by offering purchase of tickets online. But keeping in mind the evolving needs of users, certain aspects in terms of daily commute remain unsolved. HMR Mobile App will provide a one-stop solution to such issues faced by the users on a daily basis.
Understanding the Users
User Journey
Indian Metro Apps
The Solutions
My Learnings
Understanding the Design problem from multiple user personas gave a broader perspective
Funneling the needs of each user persona provided a unique solution corresponding to each of them
Managing large categories of data and syncing them for ease of the user
Understanding the core pain points of the users and driving a solution around them
Understanding complex systems
Let's Connect!
Feel free to reach out for Non-profit collaborations or just to say 'Hello'
rajeshdesign01@gmail.com